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COVID-19 is transforming our economy; now what?
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I don't think I could love this more. Thank you to all the people who brought this idea to life. I'm sure it's priceless to the people you're helping and it makes me so proud to be an Austinite.
The cancellation of SXSW has been extremely tough on the Austin economy. Many businesses in the Austin community lost 10-20% of our annual revenue. My hope is that we can ban together as a community to help support our local, small businesses who are just reeling right now. - Kristen Carson, Inn Cahoots

RALLY Now!
We support the city of Austin’s decision to take preventative measures against the Coronavirus. Even still, the economic impact on the Austin economy is tremendous. In 2019, over 285,000 people attended SXSW, which generated $355.9M of economic output for the City of Austin. The majority of this revenue came from attendees supporting local Austin businesses over ten days of events.
Thousands of part-time jobs, projects, and business opportunities were lost promptly, impacting Austin and those most in need. In order to move forward, the community needs to #RALLYup around the economic fallout of canceling the biggest event of the year for most small businesses. Learn More →


Rally All for Austin
This is what matters; Austin collaborating, coordinating, and kicking off efforts throughout the city and on behalf of everyone. Hard to believe that just four days ago, Friday night, reacting to the news, a handful of Austin leaders looked at one another and said, “we need to rally.” Now, with dozens of partners, our focus […]

Economic Impact of Coronavirus and SXSW Cancellation on the Austin Economy
The economic impact of the Coronavirus and the SXSW cancellation on the Austin economy is profound. For context, over 285,000 people attended SXSW in 2019 resulting in $355.9MM of economic output for the City of Austin.

IN THE WAKE OF SXSW CANCELLATION
Local business leaders come together to create a communication hub for people, events and sponsors still hoping to convene.